Elrow and UNVRS have revealed their groundbreaking plans for 2025, announcing a weekly residency at Ibiza’s much-anticipated new venue, touted as the world’s first ‘hyperclub’. This collaboration marks a bold and exciting new chapter for Elrow, the globally renowned event production company.
The party had held a residency at Amnesia for around six years, a phase that has now come to an end following the announcement that it will be moving to a different club to host one of Ibiza’s most iconic summer parties. This change is part of the vision for the new ‘hyperclub’, which will open its doors in Ibiza next season after a significant transformation of what was previously the Privilege nightclub. The Privilege building, known for being the world’s largest nightclub, is being reimagined into a space that promises to push the boundaries of the nightlife experience.
The move to UNVRS represents a pivotal shift for Elrow, which has become synonymous with immersive entertainment, vivid storytelling, and unforgettable atmospheres. Their parties are renowned for their vibrant décor, larger-than-life performers, and surreal themes that transport attendees into a world of fantasy and spectacle. This new venue is expected to elevate these experiences to a whole new level, utilising the technological capabilities of the ‘hyperclub’ to offer something never seen before on the island.
A return to its roots
Cruz Arnau, co-founder of Elrow, reflected on the significance of this move:
“With this historic alliance, we close the circle that began in 2012 with our arrival in Ibiza at the Vista Club of Privilege. Since then, we have felt at home in various clubs on the island, experiencing magical moments at Space Club, during our residency at Amnesia, and our incredible parties at Ushuaïa Ibiza. Now we’re back at the main event, where it all started. This new chapter with UNVRS is an incredible way to celebrate over a decade of commitment to the past, present, and future of clubbing culture,” published Cultr.
This statement highlights how the collaboration with UNVRS is not just a commercial decision but also a symbolic return to Elrow’s Ibiza roots. It was at the Vista Club, a space within the original Privilege complex, where the party first made its mark on the island’s legendary clubbing scene. Over the years, it has played a leading role in reshaping the island’s nightlife, offering experiences at iconic clubs like Space, Amnesia, and Ushuaïa. Now, with its return to the revamped Privilege space under the banner of UNVRS, Elrow aims to take its legacy to even greater heights.
Four unique themes to explore
Starting from 7th June 2025, Elrow will take over UNVRS every Saturday night until 4th October. Attendees can expect four newly revamped themes, each one promising a completely unique sensory experience. These themes include:
- Hallucinarium – An explosion of colour, psychedelic visuals, and bizarre characters that transport guests to a dreamlike wonderland. Expect mind-bending illusions and immersive experiences that will keep partygoers in awe.
- Jardín Kaos – A mystical garden filled with fantastical creatures, giant flowers, and surreal installations. This theme is designed to evoke a magical, otherworldly experience where nature and chaos collide.
- Sambowdrowmo – Inspired by the vibrancy of Brazilian carnival, this theme immerses attendees in a world of samba rhythms, colourful parades, and energetic dancing. The spirit of Rio de Janeiro meets Ibiza’s legendary party scene.
- Ahoramads – As the name playfully suggests, this theme dives into the world of madness, unpredictability, and playful chaos. Anything can happen in this wild, boundary-pushing space where the normal rules of reality do not apply.
These themes are designed to rotate throughout the season, giving attendees a new adventure with every visit. The inclusion of these original and imaginative themes further cements Elrow’s position as a leader in immersive nightlife experiences.
Industry giants join forces
UNVRS is being hailed as the world’s first ‘hyperclub’, a term that hints at its ambition to be much more than just another nightclub. The space promises to blend cutting-edge technology, larger-than-life installations, and boundary-pushing performances. Unlike traditional clubs, a ‘hyperclub’ offers an all-encompassing experience, with advanced sound, lighting, and production systems working together to create a completely immersive atmosphere.
Yann Pissenem, founder, owner, and CEO of The Night League and Ushuaïa Entertainment, shared his vision for this ambitious new project:
“The story of Elrow is truly unique and enduring. The Arnau family has been a benchmark in the world of entertainment for over three generations, and together, I am sure we will write a new chapter in history. UNVRS and Elrow will join forces to deliver the most creative and innovative productions ever seen in a nightclub setting. There is no doubt that the results will leave attendees in awe next summer.”
Pissenem’s words hint at a new era for Ibiza’s nightlife, where clubs are no longer just places to dance but also immersive environments where every element – from the sound design to the set decoration – works together to create a completely transformative experience. This is especially fitting for Elrow, a brand known for its theatricality and focus on larger-than-life, immersive experiences.
Tickets now available
With an announcement of this magnitude, it’s no surprise that tickets have already gone on sale. The first event, scheduled for 7th June 2025, is expected to draw huge demand. Ticket prices range from €80 for general admission to €500 for a ‘VIP experience’, which offers an upgraded, exclusive way to enjoy the event.
Tickets can be purchased via the official websites of both UNVRS and Elrow. Given Elrow’s track record of selling out events in record time, early booking is highly recommended for those who want to secure their spot at what is expected to be one of the most talked-about parties of the summer.
This collaboration between Elrow and UNVRS is set to be a game-changer for Ibiza’s clubbing landscape. With its unique themes, groundbreaking technology, and the prestige of two of the industry’s most iconic names, it is shaping up to be one of the must-attend events of the 2025 Ibiza summer season.
For both seasoned Ibiza clubbers and curious first-timers, the chance to experience Elrow in the world’s first ‘hyperclub’ is nothing short of revolutionary. This new chapter in Ibiza’s nightlife history promises to set the bar even higher, blending technology, art, and live entertainment in ways never seen before. Prepare to be amazed.
